| It seems that the latest craze to grace the catwalks is | | | | sounds was somewhat sacrificed. Such compromises |
| hearing devices! Yes, I said hearing devices. The | | | | for micro technology had been popular in the past, but |
| interest has been astounding as high revenues created | | | | reports say that the market appears to be shifting |
| by an aging baby boomer generation have caused | | | | dramatically. As a new breed of hearing impaired |
| some hearing aid designers to abandon previous | | | | people begins to opt for fashionable and functional |
| efforts to conceal hearing aids in favor of making | | | | hearing aids, a whole new world of opportunity has |
| them the latest must have fashion accessory. An | | | | been opened to development teams. |
| incredible revolution has already taken place in the | | | | The revolution in fashionable hearing aids is allowing |
| world of eyewear, and it appears that hearing aids are | | | | designers to incorporate a much wider array of |
| starting to catch up. | | | | feature that simply weren't possible with the mini aids. |
| For years hearing aid manufacturers have all fought to | | | | Since designers have more room to work with, options |
| gain supremacy in the hearing aid market with smaller | | | | like Goldfish, (which allows the user to replay the last 10 |
| hearing devices aimed at a level of subtlety that | | | | seconds of audio just incase something like a name |
| bordered invisibility. People with hearing loss were able | | | | was missed) can now be offered. These advances |
| to discard their comparatively bulky "behind the ear" | | | | are set to redefine the negative stigma that has |
| (BTE) hearing aids in favor of aids that fit | | | | traditionally been attached to hearing aids. |
| inconspicuously into the ear canal, although the small | | | | In fact the designers of these new stylish aids claim |
| aids did come at a cost. Obviously smaller hearing aids | | | | that hearing aids may even attract customers without |
| drew on expensive technology which was reflected in | | | | hearing loss. That would appear somewhat optimistic |
| the cost, but the other sacrifice was in the quality of | | | | to believe for now, but these more attractive and |
| sound that the aid delivered. Due to the small size, | | | | useful hearing aids look certain to deliver a clearer level |
| speaker volume and the ability to counter ambient | | | | of sound deaf people that so far has proven elusive. |